What this market is
Located beneath the Express Bus Terminal complex, this flower market operates as one of Seoul's major wholesale floral trading hubs, supplying florists and businesses throughout the city, while also welcoming general visitors interested in browsing or buying.
Understanding the overnight schedule
The market's operating rhythm is built around the wholesale trade's needs, meaning activity is often heaviest in the very early morning hours well before sunrise, a genuinely different rhythm than a typical daytime retail market.
Shopping as a general visitor
Even without wholesale-scale buying intentions, visitors are generally welcome to browse the huge variety of flowers on display, and many stalls will accommodate a smaller retail-sized purchase if asked directly, rather than insisting on bulk quantities only.
Practical tips for a visit
Given the unusual overnight hours, this market suits visitors already awake for other reasons -- an early departure, jet lag, or simply curiosity about experiencing Seoul's late-night side -- and dressing warmly if visiting in cooler months makes the browsing experience more comfortable.
Useful Korean
Frequently asked questions
Is this market open to the general public, not just florists?
Yes, while it does serve a strong wholesale and professional florist customer base, the market is generally open to any visitor wanting to browse or purchase flowers, though pricing and quantities may lean toward bulk purchasing norms.
What time does the market operate?
This market is well known for running through the overnight hours specifically to serve the wholesale flower trade's schedule, with activity picking up notably in the very early morning hours before dawn.
Can I buy just a small bouquet, or is everything sold in bulk?
Many vendors do accommodate smaller retail purchases in addition to bulk wholesale orders, so asking directly whether a smaller quantity purchase is possible at a specific stall is reasonable even in a wholesale-oriented market.
Official sources
Time-sensitive details were checked against the original sources below on 2026-08-28.